The travel industry is one of the most impactful industries worldwide, directly supporting livelihoods and communities. In 2019*, 10% of the global population relied on the travel sector to sustain their families and local economies. For southern and eastern Africa, tourism is a cornerstone of economic stability, particularly in rural and developing regions where it empowers local communities and supports indigenous cultures.

In 2019**, tourism accounted for a significant portion of southern and eastern Africa’s GDP and created millions of jobs. This economic impact is especially vital in areas with high unemployment rates, where the travel industry provides opportunities for income, education, and improved quality of life. By choosing to travel responsibly, you directly contribute to the preservation and prosperity of these vibrant regions.

Balancing Travel With Eco-Consciousness

In an age of heightened environmental awareness, the decision to travel carries complex implications. At Safari Collection, we believe in striking a balance between thoughtful travel choices that protect our planet and the vital support tourism provides to local communities. By making conscious decisions, travellers can positively impact climate, ecosystems, and the well-being of people in the destinations they visit.

Sustainable travel extends far beyond air travel. It encompasses every aspect of your journey: from selecting destinations to how and what you pack, where you shop, the souvenirs you buy, the restaurants you choose, and the accommodations you stay in. Each decision shapes the environmental, social, and cultural footprint of your travels.

At Safari Collection, we partner with you to promote eco-conscious travel that respects and protects natural and human systems. Together, we aim to create lasting, sustainable travel experiences through mindful choices and shared responsibility.

Supporting Local Communities

We are deeply committed to supporting local employment and job creation. Safari Collection collaborates with local suppliers, guides, and vendors across southern and eastern Africa, ensuring that the benefits of tourism directly reach the communities who need them most. Over the past two decades, we have built a vast network of trusted partners, fostering meaningful relationships and driving positive change in the region.

Tourism is a vital lifeline for many communities in southern and eastern Africa. By working with local stakeholders, we not only support economic growth but also help preserve cultural heritage and empower local artisans, entrepreneurs, and conservationists. Sustainability is at the heart of everything we do because we recognise that the well-being of the communities we serve is inseparable from the future of travel.

Travel With Purpose

Travel is essential—it connects us to the world, fosters understanding, and enriches lives. But travelling responsibly is even more important. Make informed and ethical travel choices that minimise environmental impact and uplift the communities you visit.

By choosing Safari Collection, you embark on a journey that not only delivers unforgettable experiences but also contributes to the preservation of southern and eastern Africa’s natural beauty, cultural richness, and community resilience. Travel wisely, travel sustainably—and enjoy every moment of your adventure.

*Source: World Travel & Tourism Council (WTTC)
**Source: World Travel & Tourism Council (WTTC)